My personal notes for How to Come Up with Better Ideas

From Seeking Wisdom, a podcast by David Cancel and Dave Gerhardt

Read more. Investing in yourself is the best ROI, and books are the cheapest and easiest way to do that.

We don't read to memorize facts, we read to reflect and make connections. Your unconscious mind has to be well-informed. Stuff your conscious mind with information and then let your unconscious run with it. You also need reflection time for ideas to gestate. Without it, ideas will never come to fruition.

Expose yourself to lots of sources for ideas. Those ideas then have idea sex and create idea babies that are novel and innovative.